Tuniu Corporation (TOUR) Stock

About Tuniu Corporation

Tuniu Corporation, together with its subsidiaries, operates as an online leisure travel company in the People's Republic of China. The company offers various packaged tours, including organized tours that provide pre-arranged itineraries, transportation, accommodation, entertainment, meals, and tour guide services; and self-guided tours consist of flights and hotel bookings, and other optional add-ons. It also sells tourist attraction tickets; and provides visa applications, hotel booking, air ticketing, train ticketing, car rental, and insurance services. In addition, the company offers advertising services to tourism boards and bureaus. The company offers its products and services through various online and offline channels, including the tuniu.com website; mobile platform; call center in Nanjing; and offline retail stores in China. Tuniu Corporation was founded in 2006 and is headquartered in Nanjing, the People's Republic of China.

Tuniu Corporation is headquartered in CN.

Tuniu Corporation (TOUR) stock trades at $5.30 with a market capitalization of $19.66M. The stock is valued at a price-to-earnings (P/E) ratio of 3.67, price-to-book of 0.38, price-to-sales of 0.22. Over the past 52 weeks the stock has ranged between $4.53 and $9.85, and currently trades 46.2% below its 52-week high. It pays a dividend yielding 22.64%.

On profitability, Tuniu Corporation generates a return on equity (ROE) of 3.53%, return on capital employed of 1.91%, an operating margin of 3.08%, a net profit margin of 6.15%.

Official website: www.tuniu.com

Tuniu Corporation by the numbers, 2016–2025

Between 2016 and 2025 Tuniu Corporation reported revenue of $10.5B rising to $562.0M, a change of -94.7% across 10 years. Compounded, revenue has grown 4.5% a year over five years, 45.1% over three, 9.3% over the last twelve months. Net profit rose to $30.0M.

Operating margin went from -23.9% in 2016 to 1.8% in 2025, a gain of 25.7 percentage points. The most recent net margin is 6.15%. On a trailing twelve-month basis to Mar '26, revenue is $594.0M and net profit $38.0M.

Borrowings rose from $11.0M to $111.0M, cash on hand is $962.6M, cash from operations was $-109.0M in the latest year, positive in 3 of the last 10.

Return on equity has averaged -5.3% over five years, and was 2.9% in the most recent year.

The share price itself has compounded at -19.5% a year over five years, -22.0% over three, -28.3% over the last year. Past price movement is history, not a forecast.

Figures are as reported and in the company's own reporting currency. They describe what has already happened and carry no implication about what follows.

Tuniu Corporation (TOUR) — frequently asked questions