Vera Bradley, Inc. (VRA) Stock

About Vera Bradley, Inc.

Vera Bradley, Inc. is led by CEO Ian Martin Bickley, employs 1,725 people, headquartered in US, publicly traded since 2010.

Vera Bradley, Inc. (VRA) stock trades at $5.94 with a market capitalization of $170.41M. The stock is valued at a negative price-to-earnings (P/E) ratio of -14.39, reflecting a net loss over the last twelve months, price-to-book of 1.10, price-to-sales of 0.53. Over the past 52 weeks the stock has ranged between $1.39 and $6.36, and currently trades 6.6% below its 52-week high.

On profitability, Vera Bradley, Inc. generates a return on equity (ROE) of -7.73% (negative, reflecting a net loss), return on capital employed of -4.51%, an operating margin of -10.37%, a net profit margin of -3.66%.

Vera Bradley, Inc. by the numbers, 2017–2026

Between 2017 and 2026 Vera Bradley, Inc. reported revenue of $486.0M rising to $270.0M, a change of -44.4% across 10 years. Compounded, revenue has grown -10.4% a year over five years, -18.6% over three, -27.4% over the last twelve months. Net profit fell to $-48.0M.

Operating margin went from 5.8% in 2017 to -10.2% in 2026, a fall of 16.0 percentage points. The most recent net margin is -3.66%. On a trailing twelve-month basis to Jun '26, revenue is $275.0M and net profit $-9.0M.

Borrowings stand at $71.0M, cash from operations was $13.0M in the latest year, positive in 8 of the last 10.

Return on equity has averaged -17.3% over five years, and was -36.4% in the most recent year.

The share price itself has compounded at —% a year over five years, —% over three, —% over the last year. Past price movement is history, not a forecast.

Figures are as reported and in the company's own reporting currency. They describe what has already happened and carry no implication about what follows.

Vera Bradley, Inc. (VRA) — frequently asked questions