United Parks & Resorts Inc. (PRKS) Stock

About United Parks & Resorts Inc.

United Parks & Resorts Inc., along with its various subsidiaries, functions as a leading theme park and entertainment enterprise within the United States. The company's extensive array of attractions includes prominent SeaWorld theme parks located in Orlando, Florida; San Antonio, Texas; and San Diego, California. It also manages Busch Gardens theme parks situated in Tampa, Florida, and Williamsburg, Virginia. Further diversifying its recreational offerings, the company operates water park attractions in several key locations: Orlando, Florida; San Antonio, Texas; San Diego and Chula Vista, California; Tampa, Florida; and Williamsburg, Virginia. Additionally, its portfolio features an exclusive, reservations-only theme park in Orlando, Florida, as well as a park in Langhorne, Pennsylvania. Overall, the corporation oversees a collection of twelve distinct theme parks, all operating under well-known brands such as SeaWorld, Busch Gardens, Aquatica, Discovery Cove, Water Country USA, Adventure Island, and Sesame Place. The entity, which traces its origins back to 1959 and maintains its primary headquarters in Orlando, Florida, was formerly known as SeaWorld Entertainment, Inc. until its rebranding to United Parks & Resorts Inc. in February 2024.

United Parks & Resorts Inc. is led by CEO Marc G. Swanson, employs 3,300 people, headquartered in US, publicly traded since 2013.

United Parks & Resorts Inc. (PRKS) stock trades at $30.31 with a market capitalization of $1.37B. The stock is valued at a price-to-earnings (P/E) ratio of 12.88, a negative price-to-book of -2.53, reflecting negative shareholders' equity, price-to-sales of 0.93. Over the past 52 weeks the stock has ranged between $28.77 and $53.28, and currently trades 43.1% below its 52-week high.

On profitability, United Parks & Resorts Inc. generates a return on equity (ROE) of -27.85% (not meaningful, as shareholders' equity is negative), return on capital employed of 17.23%, an operating margin of 21.95%, a net profit margin of 8.11%.

Official website: www.unitedparks.com

United Parks & Resorts Inc. by the numbers, 2016–2025

Between 2016 and 2025 United Parks & Resorts Inc. reported revenue of $1.3B rising to $1.7B, a change of +23.7% across 10 years. Compounded, revenue has grown 30.9% a year over five years, -1.3% over three, -3.6% over the last twelve months. Net profit rose to $168.0M.

Operating margin went from 8.1% in 2016 to 22.3% in 2025, a gain of 14.2 percentage points. The most recent net margin is 8.11%. On a trailing twelve-month basis to Jun '26, revenue is $1.6B and net profit $133.0M.

Borrowings rose from $1.6B to $2.4B, cash from operations was $380.0M in the latest year, positive in 9 of the last 10.

Return on equity has averaged -204.5% over five years, and was -38.5% in the most recent year.

The share price itself has compounded at —% a year over five years, —% over three, —% over the last year. Past price movement is history, not a forecast.

Figures are as reported and in the company's own reporting currency. They describe what has already happened and carry no implication about what follows.

United Parks & Resorts Inc. (PRKS) — frequently asked questions